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Intuit Tests Tiered QB Live Pricing

 Intuit this month is starting a test of a tiered pricing structure for QuickBooks Live. The company this week outlined a three-tier system with subscription pricing determined by a firm’s annual expenses.

On its Firm of the Future Web page, Intuit said information is available on QuickBooks.com and the QuickBooks Live web page and will be provided via email and in-product notification. The latest test follows tests of $200-per-month and $400-per-month pricing. 

In the latest scheme, the least-expensive subscription, Tier One, is $200 per month for firms with $25,000 or less in annual expenses. Firms with annual expenses of $25,000 to $100,000 would pay $300 monthly in Tier Two and for Tier Three those with annual expenses of more than $150,000 pay $400 monthly. Intuit will survey interest in other prices points and services later this month.

Bob Scott
Bob Scott has provided information to the tax and accounting community since 1991, first as technology editor of Accounting Today, and from 1997 through 2009 as editor of its sister publication, Accounting Technology. He is known throughout the industry for his depth of knowledge and for his high journalistic standards.  Scott has made frequent appearances as a speaker, moderator and panelist and events serving tax and accounting professionals. He  has a strong background in computer journalism as an editor with two former trade publications, Computer+Software News and MIS Week and spent several years with weekly and daily newspapers in Morris County New Jersey prior to that.  A graduate of Indiana University with a degree in journalism, Bob is a native of Madison, Ind
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