Small Business Benefits, a Paychex subsidiary, has launched a marketing platform for small business. Launched in July, the company is offer SMBs tools and resources so they won’t have to field their own marketing operations.SBB is giving members access to the Marketing 360 platform, which offers the opportunity to use the services of a variety of personnel such as marketing experts, designers, content writers, ad specialists, video pros and photographers.
A website builder is available, and the platform offers multi-channel advertising to build leads on popular social media. There is also a customizable CRM package for managing contacts, projects and deals.
In addition, SMBs can take advantage of email and text message marketing and manage social media via the Social app within Marketing 360.
