"

Estimated reading time: 0 minutes, 58 seconds

Disruption, Outcome Leaders: Thoughts for 2016

Wednesday, Jan 20 2016
Running a Firm
Written by 

We're only 19 days into the new year and already my clients (accounting firms) have provided the following insights for me. 1. Being a 'thought leader' isn't a term that brings clients the results they need in their practices. Being an 'outcome leader' does.

2. 'Disruption' is today's business buzzword and tomorrows' commercial cliché. The most successful firms I've seen use timeless effective language to communicate with clients and prospects alike.

3. Software solutions have failed to ignite growth in accounting firms over the years because the software has not been implemented ... because behaviors for doing so are not developed ... because innovation is not encouraged ... because time-based billing demands the prioritization of deliverables ... because tradition has always trumped 'tomorrow' ... because functions and fear freeze fees ... because value isn't valued and therefore profitability is often pulverized and so we turn to software solutions to remedy that.

4. Promotion to partnership is almost never the result of one career-changing decision but rather a series of small but intelligent decisions made by a diligent and loyal senior manager over the course of time.

5. Senior managers accelerate their progression in the firm by understanding marketing and then helping the partners to understand it

Read 4429 times
Rate this item
(0 votes)
More in this category: « Top 10 Radical CPA Predictions for 2016 Haskell & White Adds Finance Director »
Martin Bissett

Visit other PMG Sites:
Template Settings
Theme

Color

For each color, the params below will give default values
Tomato Green Blue Cyan Dark_Red Dark_Blue

Body

Background Color
Link Color
Text Color

Header

Background Color
Background Image
pattern1 pattern2 pattern3 pattern4 pattern5

Footer

Background Color
Background Image
pattern1 pattern2 pattern3 pattern4 pattern5
Layout
Select layout
Menu
Select menu
Typography
Google Font
Body Font-size
Body Font-family
Direction
Reset
PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.
Ok Decline