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U.S. TurboTax Units Flat in FY 2022

Tax prep glassesA 1-percent increase in TurboTax Online units was countered by similar decline in TurboTax desktop units left the total with no change for Intuit’s unit sales in the United States for the year ended July 31.

Units in Canada dropped by 2 percent for the most recently ended year. But the company reported total consumer revenue of $3.56 million for fiscal 2022, an increase of 9.9 percent over the prior year.

According to remarks CEO Sasan Goodarzi in this month’s earnings webcast, Intuit grew the average revenue per return and also increased consumer market share. The company did not disclose the sie of the change in market share.

There were 42.7 million TurboTax units sold in the most recently ended year, compared to 42.5 million in fiscal 2021. There were 37.9 online units in the U.S.  sold last year, up from 37.7 million. Desktop units in this country fell to 4.7 million from 4.8 million, Canadian units dropped to 3.5 million to 3.6 million.

ProConnect revenue rose 6 percent to $546 million from $517 million. Those figures reflect sales of the ProConnect Online, Lacerte and ProSeries professional tax preparation products. Intuit does not break out the number of professional tax units sold.

Bob Scott
Bob Scott has provided information to the tax and accounting community since 1991, first as technology editor of Accounting Today, and from 1997 through 2009 as editor of its sister publication, Accounting Technology. He is known throughout the industry for his depth of knowledge and for his high journalistic standards.  Scott has made frequent appearances as a speaker, moderator and panelist and events serving tax and accounting professionals. He  has a strong background in computer journalism as an editor with two former trade publications, Computer+Software News and MIS Week and spent several years with weekly and daily newspapers in Morris County New Jersey prior to that.  A graduate of Indiana University with a degree in journalism, Bob is a native of Madison, Ind
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