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Web Site Strategy Development - A Key Decision

Thursday, 24 September 2009
Running a Firm

When an accounting firm is ready to build its first Web site or upgrade an existing site, httpthe first analysis should be the site's strategic purpose. Without developing the core strategy, the process will be very difficult and probably not benefit the firm in the long run.The primary strategic question is "What's the purpose(s) of having a Web site?" This will drive many other features of your site. Let's examine some choices:

 

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