Bob Scott
Avalara to Start Accountant Resource Center
- Tuesday, 14 February 2012
Sales-and-use-tax vendor Avalara plans to open an Accountants Resource Center on its website next week. The center will provide free state tax forms and applications for exemption certificates, along with tools such as white papers and videos, including webinars.
Reveal Search Ranking Criteria
- Wednesday, 08 February 2012
The worst game on the Internet has nothing to do with gambling or video. It is the game website owners play in trying to guess how the major search engine companies calculate their rankings - what factors reward a page and what factors penalize it in displaying the results of a search. It is this process that makes a page more prominent or hard to find.
Social Media and Speaking with One Voice
- Wednesday, 01 February 2012
While social media is a relatively new set of tools, one of the problems it can produce is a pretty old one. And that is the failure of organizations to establish rules that enable a business to have a consistent voice in the market. And the fact that firms are not training their employees in the use of social media should ensure that this old problem affects new tools as well as old ones.
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