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Intuit Tests QBO Advanced

Ariege Mishergi, IntuitIntuit has made a limited release of QuickBooks Online Advanced. The company said recently the new product represents a step up from QBO Plus, which can support up to 25 users.

CEO Brad Smith gave a brief description of the plans in a fourth-quarter earning webcast, promising more details this fall.  “We are expanding in to what we used to call the mid-market and enterprise space with QuickBooks Online Advanced,” he said in answer to an analyst’s question. Smith noted QBO is expanding in all markets.

A post by Ariege Mishergi, who took over last month as leader of the accountant segment last month said the product was made available to a small group of QBO users. While Advanced is not yet available wholesale, Mishergi added, “We will keep you posted on our plans for a wholesale discount as they develop.” 

Bob Scott
Bob Scott has provided information to the tax and accounting community since 1991, first as technology editor of Accounting Today, and from 1997 through 2009 as editor of its sister publication, Accounting Technology. He is known throughout the industry for his depth of knowledge and for his high journalistic standards.  Scott has made frequent appearances as a speaker, moderator and panelist and events serving tax and accounting professionals. He  has a strong background in computer journalism as an editor with two former trade publications, Computer+Software News and MIS Week and spent several years with weekly and daily newspapers in Morris County New Jersey prior to that.  A graduate of Indiana University with a degree in journalism, Bob is a native of Madison, Ind
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